Roles and missions of the Product Owner / PO

The Product Owner / PO plays a key role in the management and development of digital products. As the person in charge of the product, the Product Owner is responsible for customer satisfaction, strategy and product direction. The main responsibilities of a Product Owner are as follows:

  • Establishing the product vision and roadmap: defining the product mandate, drawing up the strategy and establishing the deployment plan.
  • Gathering and prioritising product requirements and functionalities: listening to stakeholders and understanding their needs and requests, prioritising functionalities and formulating hypotheses.
  • Ensuring that the product meets user and business requirements: ensuring that the product meets user and stakeholder expectations, analysing and validating requirements and specifications.
  • Working closely with the product team: guiding and stimulating product team members, providing feedback and comments, and promoting collaborative working.
  • Monitoring the product: monitoring the development process, providing updates on progress and deadlines, identifying gaps and risks and finding solutions to resolve them.
  • Facilitating decision-making: providing information and advice so that the team can make the right decisions.
  • Communicating with stakeholders: organising meetings and workshops to share information and ideas, and keeping up to date with the latest trends and technologies.

In general, the Product Owner is responsible for product strategy and delivery, and plays a crucial role in product development and management.

Salary and career development of the Product Owner / PO

The Product Owner (PO) is the specialist in the implementation of innovative products and services that can bring significant added value to an organisation. In a competitive environment, it is important that Product Owners are paid a salary commensurate with the quality of their work. Here is a list of gross annual salaries for a Product Owner / PO depending on experience:

  • 0 to 2 years: from €34,580 to €46,350;
  • 2 to 5 years: from €43,290 to €49,200;
  • 5 to 10 years: from €45,015 to €58,500;
  • 10 to 15 years: from €58,050 to €70,730;
  • Over 15 years: from €78,830.

In addition to attractive remuneration, Product Owners have interesting and varied career development prospects. Here are 5 possible careers that correspond to the development of a PO:

  • Product manager
  • Product / Service Manager
  • Product Director;
  • Product innovation consultant;
  • Product portfolio manager.

Advantages and disadvantages of the Product Owner / PO job

Advantages
  • Significant influence and contribution to product results.
  • Opportunity to use technical and leadership skills to communicate and work with diverse teams.
  • Excellent understanding of products and markets to make informed decisions.
  • High resilience and ability to work under pressure and manage surprises and change.
  • Opportunities to learn and develop as a team leader.
Disadvantages
  • Intense working hours and sacrifices sometimes at home.
  • Constant pressure to manage customer and stakeholder expectations.
  • Managing conflicts and challenges that arise between team members.
  • The need to understand and constantly adapt to new technologies and tools.
  • High levels of responsibility and attention to detail to succeed.

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