Entrepreneurship in the territories: is it the right time?
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Dedicated to caring for the planet and protecting animals and nature. Conservation education is intrinsic in all interactions with the Group, to inspire action for a healthier world.
Job Duties and Responsibilities
· Provide brand guardianship and marketing lead for the company and its parks.
· Lead, conceptualise, plan and execute various key and tactical campaigns to achieve attendance and revenue Key Performance Indicators (KPIs) for the company and its parks.
· Supervise all aspects of projects, including planning, budgeting, approval process, timelines, contingency planning, analysis and reporting - to deliver quality outcomes and outputs.
· Work collaboratively and effectively with cross-functional teams, such as events & programming, digital & social, design and other internal stakeholders, to deliver key campaigns and projects.
· Work effectively with creative agencies, production houses and internal design team to develop key visuals, campaign ads and in-market collaterals.
· Work effectively with media agency to execute media campaigns and optimise digital campaigns.
· Manage and monitor marketing budget to achieve optimal returns.
· Secure and negotiate marketing partnerships with relevant partners or vendors.
· Work on special projects when assigned.
· Other relevant duties as assigned.
Job Requirements
· Degree in Marketing, Mass Communications or the equivalent.
· At least 3 years of relevant experience in Marketing or related disciplines, preferably in Tourism or Hospitality industries.
· Proven experience in brand building, consumer marketing, integrated marketing, digital marketing, project management and budget management.
· Prior experience in managing multiple stakeholders.
· Result-oriented and confident, with excellent interpersonal and communication skills.
· High energy self-starter with a positive attitude and ability to multi-task and thrive in a fast-paced environment.
· Analytical, highly-organised and meticulous.
· Able to work independently while being a good team player.
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