Entrepreneurship in the territories: is it the right time?

The Fulbright Commission in the Philippines has administered Educational Exchanges between the Philippines and the United States since 1948.
KEY RESPONSIBILITIES:
Strategic Communications and Brand Management
Design and implement comprehensive communication plans to enhance the Fulbright
program's brand and reach diverse audiences.
Ensure consistent brand messaging and visual identity across all communication channels.
Ensuring all visual materials adhere to brand guidelines.
Content Creation and Digital Engagement
Create compelling and engaging content for various platforms, including press
releases, monthly newsletters, website articles, and social media campaigns.
Manage and maintain the PAEF website, ensuring up to
date and relevant content.
Oversee and optimize social media presence to maximize engagement and reach.
Designing eyecatching graphics for online and offline use, including social media posts, website banners, and promotional materials
Maintain digital media archives of photos and videos.
Performance Analysis & Reporting
Track and analyze communication campaign analytics to measure effectiveness and
identify areas for improvement.
Generate reports detailing campaign performance and insights.
Alumni Relations & Engagement
Cultivate and strengthen relationships with PAEF alumni.
Develop and implement programs and initiatives to foster a vibrant and engaged alumni network.
Manage alumni communications, including newsletters and event invitations.
Ensure accurate and up to date alumni database management
Collaboration & Program Support
Collaborate with program teams to conceptualize and implement communication
strategies and community outreach activities that support PAEF's goals.
Plan and execute events and networking opportunities
ESSENTIAL QUALIFICATIONS
Education:
Bachelor’s degree in Communications, Marketing, Public Relations, or a related field.
Experience:
Minimum of 2 years of experience in communications, marketing, public relations, or alumni relations.
Proven experience in developing and implementing communication strategies.
Demonstrated experience in creating engaging content for various platforms (digital and print)
Experience managing social media platforms and websites.
Experience with alumni relations, event planning, and database management.
Skills:
Excellent written and communication skills, with the ability to craft compelling narratives and tailor messages to different audiences.
Strong understanding of digital marketing principles, social media platforms, website management, and content management systems.
Ability to create quality content, including press releases, newsletters, and social media updates.
Ability to track and analyze data, generate reports, and use insights to improve communication strategies.
Strong interpersonal skills and the ability to build and maintain relationships with
diverse stakeholders, including alumni, media, and program partners.
Excellent organizational and time management skills, with the ability to manage multiple projects and deadlines.
Experience in planning and executing events, including alumni gatherings and networking events.
Proficiency in managing databases and maintaining accurate records.
Understanding of brand management principles and the ability to ensure consistent brand messaging.
Proficiency in Microsoft Office Suite, graphic design software (e.g., Adobe Creative
Suite), and email marketing platforms.
Ability to work effectively in a multicultural environment
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