Communications Manager - Petaling Jaya

Long-term contract
Localisation Petaling Jaya, Malaysia
No remote
From 10 yrs of exp.
Posted on 11-21-2024

WWF-Malaysia

Working to promote harmony between human beings and nature for four decades, the organisation to date runs projects covering a diverse range of environmental protection and nature conservation work

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  • Between 50 and 250 employees
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WWF-Malaysia is a national conservation trust affiliated to the WWF global network.

Working to promote harmony between human beings and nature for four decades, the organisation to date runs more than 90 projects covering a diverse range of environmental protection and nature conservation work in Malaysia.

WWF-Malaysia has come a long way since its coming into being on the 13th of January 1972. In the early days we had solely focused on wildlife conservation such as saving endangered species like the tigers and turtles, today our work has extended to encompass marine and forest conservation as well; from to protecting our highlands and forests, and also our rivers and seas.

We now also undertake scientific field research, public awareness campaigns, business and industry engagement, environmental education as well as policy advocacy. WWF-Malaysia works hand in hand with local communities to improve their livelihoods while enabling their participation in conservation as well as training and supporting other environmental protection organisations in Malaysia.

Profile

PURPOSES OF THE JOB

To assist the supervisor and coordinate WWF-Malaysia’s communications and content marketing to effectively carry out the organisation’s mission. We require a communications specialist to help us achieve our goals in the new & traditional media landscape.

The candidate must deliver on the following:

  • To support HOD in execution of corporate communication initiatives according to campaigns and action plans for each financial year.
  • Produce/co-produce reactive, proactive and emergent responses to conservation and sustainability issues that enter the public domain.
  • Coordinate with all communications for updates and maintain WWF Malaysia’ media activities calendar.
  • Coordinate and compile media/PR for entire WWF MY related news mentions.
  • Assist HOD in coordinating the publication of WWF Malaysia’s Annual Review and other required communications publications.
  • Apply content marketing to support digital efforts when required.
  • Assist in the content development guided by communications strategy for Corporate Communications and selected programme communications with identified communications objectives, key messages, identified target audiences, communications mix, timeline and measurement.

MAJOR ACTIVITIES

  • Develop communication contents for Sustainable Markets Programme, and coordinate and plan alongside senior communicators who are specialists in specific programs being Tiger Conservation, Wildlife & Habitat Protection, Freshwater, Climate Change & Policy, Education for sustainable Development and Marine.
  • Work with communicators as resource/content experts to draft the national office narrative & WWF international narratives on conservation and non-conservation issues.
  • Execute plan to strengthen the organisation’s brand profile to important target audiences – Trade shows, Conferences, Webinars.
  • Coordinate and edit reactive responses to conservation issues that enter the public domain.
  • Research target audience: (a) evolving media landscape and channel strategy; (b) perceptions of target audience
  • Assist HOD to execute the organisation’s strategic communications PR and media write-ups for major events.
  • Updating and maintaining and monitoring the WWF-MY’s media activities calendar.

KEY OUTPUTS

  • Maintaining and updating the WWF-MY’s external communications calendar.
  • Assist in producing content that effectively engages especially on WWF-Malaysia’s LinkedIn and selected digital media & traditional channels.
  • Coordinate, contribute & edit the publication of WWF-Malaysia’s Annual Review & Newsletters, in support of HOD.
  • Edit & Produce and publish papers/articles that strengthen the organisation’s strength as a thought leader.
  • Media relations – monitoring, measurement and copywriting services (Formal correspondence, speeches, translation, editing).

ASSISTING SUSTAINABLE MARKETS PROGRAMME (SMP) IN:

  • Develop a communications strategy for SMP with objectives, key messages, target audiences, communications mix, timeline and measurement.
  • Provide strategic communications inputs and guidance to SMP, in particular, and WWF-Malaysia, in general.
  • Maintain overall quality control for all communications materials generated by the strategies under SMP.
  • Vet public communications materials for strategies under SMP including those generated by major donors or their agents, for accuracy of branding and messages prior to production.
  • Produce media releases, success stories, and project updates to help publicise SMP.
  • Maintain the SMP-related pages in the WWF-Malaysia website by providing and uploading regular updates and stories about the relevant projects.
  • Assist in the monitoring and documentation of communications activities and results.

SPECIFICATIONS

  • Candidates must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, Master's Degree in Multimedia or any equivalent field.
  • At least 10 years’ experience in communications. Experience in PR/Media will be highly advantageous.
  • Knowledge and experience in corporate communications and writing.
  • Proficiency in English and Bahasa Malaysia with superior written and oral communication skills.
  • Identifies and aligns with the core values of the WWF organisation: Courage, Integrity, Respect & Collaboration.

SALARY RANGE

RM5,000 - RM6,000

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