➔ Description of the mission

JOB DESCRIPTION

Under the general direction of the IDP Manager, the IDP Officer will identify opportunities, plan and execute multi-channel (online and offline) fundraising campaigns and/or events to increase donor giving. S/he is responsible for managing peer to peer fundraising, employee giving, and digital fundraising events -related activities and communications including advertising and promotions, working with various units and teams to build brand awareness, acquire and engage donors, and achieve income targets.

MAJOR DUTIES AND RESPONSIBILITIES

1. Digital Fundraising Campaigns/ Events: Identify, plan and execute marketing events and digital fundraising campaigns including but are not limited to Virtual Runs, Fundraising Gala, Digital Fundraising Hour, and Charity Livestream Fundraising which engage WWF-Philippines’ Ambassadors and Influencers, to increase online donations (one-time and recurring).

2. Digital Fundraising Platforms:

• Develop and implement WWF-Philippines’ digital fundraising strategies and activities with the objective of expanding reach, and increasing income, number of gifts and new donors to ensure that objectives and financial targets are met.

• Support the optimization of WWF-Philippines donation platforms including but not limited to Simply Giving, Streamlabs, and Global Giving, and enhance search engine marketing and donation process, in collaboration with the Communications Team.

• Recommend opportunities and increase effectiveness of digital fundraising through consistent monitoring of performance and analysis of channels, tools, data, and trends to identify new growth potential.

• Test digital fundraising strategies to determine the best approach for donor acquisition and retention.

• Recommend and implement new and innovative ways to donate, other approaches to improve acquisition of digital donors (one-time and recurring), and process improvements as necessary.

• Maintain and update all digital fundraising channels and align content with WWF-Philippines’ communications and advocacy campaigns, working in collaboration with the Communications Team.

• Manage and maintain third party systems for digital fundraising such as Simply Giving, Streamlabs, Global Giving, etc.

3. Employee Giving Program: Develop and implement Employee Giving Program by tapping existing and new corporate partners to engage their employees in donor giving.

4. Peer to Peer Fundraising: Plan and execute peer to peer fundraising campaigns to increase donations. Ensure that the donation platforms perform effectively and identify and implement necessary improvements and/or new and innovative ways to donate.

5. Assist the IDP Assistant Manager in creating content for digital campaigns.

6. Actively contribute in discussions and meetings, as well as in decision-making regarding issues linked to the overall fundraising objectives of WWF-Philippines.

7. Perform other duties as required.

➔ Profile

Required Qualifications

• Graduate preferably with a degree in Communication Arts, Advertising, Digital Marketing, or related degree

• At least 2 years of relevant work experience in fundraising with particular focus on digital fundraising with proven success

• Strong understanding of digital marketing and fundraising best practice

• Strong project management capability, managing different campaigns/events simultaneously

• Strong understanding of user experience/user interface (UX/UI)

• Appreciation for/understanding of current environmental and conservation issues

• Outstanding verbal and written English communication skills, with excellent interpersonal, organisational skills and self-motivation

• Excellent coordination and work in virtual teams incl. working well with all levels of internal management and staff, and external partners

• Strong IT and internet research skills, and proficiency with applications such as MS Office, Gmail, and collaborative platforms (Google Drive, Zoom, Workplace)

• Clearly demonstrates behaviors aligned to the culture of WWF: Strive for Impact, Listen Deeply, Collaborate Openly and Innovate Fearlessly

• Identifies and aligns with the core values of the WWF organization: Courage, Integrity, Respect & Collaboration.

Click here to apply

WWF Philippines

WWF has become one of the world's largest and most effective independent organizations dedicated to the conservation of nature.

Website
Unknown
> 2000 employees
Others

WWF Philippines did not yet communicate its impact measurement.

This structure did not communicate to us the labels or certifications that it was able to obtain.

WWF Philippines

WWF has become one of the world's largest and most effective independent organizations dedicated to the conservation of nature.

Website
Unknown
> 2000 employees
Others

WWF Philippines did not yet communicate its impact measurement.

This structure did not communicate to us the labels or certifications that it was able to obtain.

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