RiverRecycle is looking for a Junior Marketing Specialist to join our dynamic team in Finland. This role is crucial for creating and implementing our global marketing strategy in coordination with our country offices. The ideal candidate will be responsible for developing impactful materials and content, engaging with the community and stakeholders, and generating reports focusing on sustainability impact. This position demands strong values in sustainability and the commitment to create social and environmental impact. We seek a candidate with a growth mindset who is proactive and effective in an international remote work environment.
Objectives of this role:
- Develop and execute marketing plans with specific objectives across different channels and segments.
- Lead the execution of marketing programs from start to finish and driving collaboration with external stakeholders.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaigns.
Responsibilities:
- Content Creation: Produce compelling marketing materials, including brochures, website content, blog posts, social media updates, and email campaigns tailored to each audience.
- Oversee the execution of content creation tasks from partners, ensuring clear communication and alignment throughout the process.
- Campaign Management: Execute multi-channel marketing campaigns, tracking their performance and making data-driven adjustments to optimize results.
- Brand Management: Ensure brand consistency across all marketing materials and communications, adapting messaging to resonate with different audiences.
- Digital Marketing Execution: Manage all digital marketing efforts, including SEO/SEM, social media marketing, email marketing, and online advertising to reach target audiences effectively.
- Analytics and Reporting: Monitor and analyze marketing performance metrics, preparing regular reports on campaign effectiveness and ROI to support data-driven decision-making.
- Competitor Monitoring: Track and report on competitor activities and market trends.
- Operate efficiently in a remote working environment, demonstrating independence and initiative.